Product Creation
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Customized Products and Cutting-Edge Prototypes
One of the best ways to establish brand authority is to launch a new product, or a customized version of an existing product. While many businesses have new product ideas, it's far more challenging to find a supplier in China that can bring ideas to the marketplace. Fortunately, Kanary is here to help.
Supplier Due Diligence
Supplier Due Diligence
Supplier Due Diligence
Kanary's Product Creation Process
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Supplier Due Diligence
Kanary's experts research your existing supplier (if you have one) to determine if they have the engineering expertise required to customize or create a new product. Generally, our goal is to find at least three high-quality options for suppliers that could potentially make your new product.
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Supplier Due Diligence #2
We'll coordinate with the supplier in creating a prototype and shipping it to you for inspection. Kanary's team will help analyze the sample, determining what components need to be sourced from what supplier, and will deliver feedback to the supplier if adjustments are required.
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Supplier Due Diligence #3
Once the prototype is approved, Kanary will work with your supplier in creating molds for mass production. Our production experts will determine if a mold works for your product, and what tooling may be required to refine the mold.
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Supplier Due Diligence #4
When the mold is approved, mass production can begin. Kanary maintains an on-site presence at the factory during manufacturing, examining products, and offering advice on possible future product iterations.
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Supplier Due Diligence #5
During production, Kanary will be responsible for implementing and supervising quality control processes. As issues arise, we'll quickly respond and resolve them, making sure that your product timeline is uninterrupted as little as possible without your business needing to be concerned about quality corners being cut.
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What’s The Difference?
Our Clients by the Numbers
Product Creation by Kanary
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As a loose guide, the typical “sweet spot” Kanary client who will benefit the most from our process and scaleable expertise will have annual gross revenue starting at approximately 5 million USD. If your business meets—or is approaching—this threshold, we can help you!
FAQ
While Kanary does not directly handle fulfillment operations, we do partner with trustworthy 3rd Party Logistics Companies located in China and the USA to not only provide competitive costing, but also attractive click-to-deliver times and reliable customer experience. We know these fulfillment partners are reliable because we’ve used them for millions of shipments.
Here at Kanary, we offer transparent factory pricing to our clients, but assess a flat Overhead Manufacturing Fee (OMF) for our Product Development, Manufacturing, and Supply Chain services and support.
When Kanary begins working with a brand-owner on their product, we work with them to identify the prospective compliance and certifications that their project may require. Additionally, we consult with the manufacturer, who can often provide invaluable reference on compliance requirements for products that they’ve previously shipped.
Kanary also partners with product and packaging compliance firms that can advise on compliance requirements for specific markets— and we have extensive experience engaging with top testing firms, such as SGS, BV, and Intertek, where the required compliance testing can actually be conducted.
Lead-times will vary depending on product category, and location of production. Here are some broad lead-time estimates to consider:
- Packaging:
- China 2-3 Weeks
- Production:
- China - general: 4-6 weeks.
- China - electronics: 2-3 weeks when the manufacturer has components on hand.
- USA: 8-10 Weeks
- Shipping:
- Ocean Shipping (China to USA): 25 - 35 Days
- Air Freight (China to USA): 5-15 Days
- Fulfillment: Note that Kanary does not directly manage fulfillment operations– below are broad estimates of delivery times from recommended third party fulfillment providers.
- USA (Domestic Standard): 3-5 Days
- China (Direct): 7-10 Days
We work closely with brand owners, and engage with manufacturers to shorten lead-times, and plan production to mitigate any risk of supply chain disruptions.