Personal Care: Supplements

Private label gummies for personal supplements can be found at factories that specialize in personal care. For example, China has an exceptionally robust industry for personal supplements, including private label gummies, and an enormous section of the personal supplement market in the United States is supported by China manufacturing. 

However, knowing that factories exist in China for private label gummies and knowing which factory to choose are entirely different questions, with the latter being a far more difficult question. Buying from China can be challenging, especially when trying to vet factories for safe and high-quality production of private label gummies. Fortunately, Kanary can help!

Our team already has a connection to a robust network of suppliers in China, including factories that can make private label gummies. Kanary also has the expertise to look for completely new factories, properly vet them, and supervise production to make sure you get the product you want. 

While Kanary can help source private label gummies, private label CBD gummies are best sourced domestically. This is because most countries, including the USA, have strict standards on where CBD is sourced and what specific CBD products can be sold. For example:

• CBD products can't have more than 0.3% THC content in order to meet federal requirements set in the 2018 Farm Bill.
• CBD products need to be sourced from a licensed grower of hemp.

There's a lot of advantages and disadvantages to both private label and white label personal supplements, and there's not really a "wrong" answer. There's also a lot of confusion between white label and private label, so let's take a look at that first:

• White label: This is when a manufacturer makes the same product for multiple stores and brands. These products are branded after production (for example, if a factory makes an essential oil sold to multiple companies, and each of the companies brand the same product differently, that's a white label product). 
• Private label: This is when a manufacturer makes a product exclusively for a brand or store, even though the brand or store may not be directly involved in the development of the product. For example, Sam's Choice, a generic store brand from Wal-Mart, is a private label brand. The products made for Sam's Choice are not available to other retailers, even though Wal-Mart is not directly involved in their production. 

Now that we have a clear understanding on the difference between white and private labeling, we can talk more about which you should choose for a personal supplement brand. If you choose to white label, the benefits you get are:

• Much cheaper market entry: Your business isn't involved in the production of supplements, and the supplements are already being actively made. That means less MOQ requirements (since you aren't the only brand buying), and generally lower prices.
• Less risk: Since less money is involved in getting started, there's less risk should your brand not gain traction with an audience. 

If you choose to private label, there's a few extra benefits (and a few drawbacks) consider:

• More expensive but better brand building: If you go the private label route, the factory is only making the product for you. That means higher MOQs and potentially higher pricing if your order volume is low. However, you'll have a more unique product on the market, making it easier to build a brand around it. 
• Access to product customization: It's easier to tweak and customize products if you go the private label route, which is important if you are interested in creating a more unique brand presence in a very competitive market. 

It's common for brands to pursue both white and private label products. A new brand may start with white labeling as they cement brand authority, and as they get an idea of which personal supplements are resonating with customers, they switch to private label for a more exclusive product when they have an idea of what would be more successful. 

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White labeling health supplements generally involves two primary steps:

• Finding a factory that makes health supplements for white label purposes
• Creating a brand that supports your white label product

If you're interested in creating a white label brand, Kanary can help. Our team can help you find a factory that specializes in your product (as well as providing that product as a white label option), and we offer graphic design services to help make your brand stand out. 

It's a challenge to find a supplier that offers supplements for private label with no minimum order for several reasons. First, private label means that the factory is only making the product for you, which means they take a considerable risk if they don't require a minimum order quantity (MOQ). 

Since factories aren't in the business of doing your brand favors, if you find a supplier that offers private label supplements with no MOQ, that usually means you're paying a premium on the per unit price. If you're interested in trying a product but don't want an MOQ, you'll have more luck seeking a white label supplier instead of a private label one (and if you're having trouble finding a factory in China, Kanary can help!)

You typically don't "create" private label supplements. Instead, you'll look for factories that are willing to sell you a supplement they already make exclusively. For example, Equate is a private label generic brand for multiple products, but their products are sold exclusively at Wal-Mart). 

So, the general steps of selling a private label supplement include:

• Finding a factory willing to source a private label product for your brand
• Consider making changes or customizations to a generic product to make it easier to be the exclusive seller
• Creating a partnership with that factory to regularly product your product 
• Work with your factory partner to develop new, novel products as you determine what resonates with your customer base (which technically is departing from private label and venturing into traditional product development). 

If you are struggling to find a factory to source your private label supplement, Kanary can help! We know how to find and vet suppliers so you can get a product you can trust.

For white label or private label quotes, you just need to contact a factory that creates products for white and private label purposes. You can find factories that offer this service in multiple places, including online platforms like Alibaba. If you need help sorting through the multiple factory options (or need someone to help you vet suppliers), Kanary can help!

Yes, as long as you find a trustworthy factory. It's a common misconception that no China manufacturing can be trusted. In fact, China has an excellent manufacturing industry, and they have a high volume of excellent factories. Of course, that also means a lot of factories that are not good fits for your business or are willing to cut corners in quality. 

Kanary helps businesses find trustworthy factories in China, and we maintain quality control standards when mass production begins. If you'd like the help of an experienced sourcing specialist to make sure your herbal supplements from China are safe and high-quality, we'd love to connect.

Businesses don't need a license to sell personal supplements in the United States, but there are a few guidelines they may need to follow. It's possible that you may need FDA approval of your product, depending on the kinds of ingredients your product has. If you want to sell on a platform like Amazon, you usually need GMP (Good Manufacturing Practice) certification in order to sell personal supplements.

If you want to make sure you meet regulatory requirements or platform guidelines for personal supplements, Kanary can help! We make sure that the factories you partner with will make supplements that meet regulatory requirements and B2C seller guidelines.

No, Kanary will not source CBD from China for sale in the USA. We can, however, connect you with domestic suppliers for CBD products, and we can connect you with suppliers in China that can produce CBD-related products (including vape pens, vape cartridges, jars, and related packaging).